March Networks expands retail business intelligence solution with Shopify POS
OTTAWA –– March Networks, a video security and video-based business intelligence firm, has announced the integration of its Searchlight for Retail software with the omni-channel point of sale (POS) application from e-commerce firm Shopify.
March 26, 2019 By SP&T Staff
March Networks says the integration enables organizations using the POS in their retail locations to improve performance and profitability with video-enabled transaction analysis and extensive loss prevention capabilities.
The firm says the March Networks and Shopify POS integration provides retail business owners with automated transaction activity and exception reports in the March Networks Searchlight software, along with direct links to the recorded video. Transaction data is hosted centrally by Shopify in the cloud and correlated with video from on-premises March Networks video recorders in the Searchlight software.
According to the firm, by integrating surveillance video with POS transaction data, the solution can alert retailers to suspect transactions, such as voids over a set amount or frequent employee discounts, and provide clear video evidence for review. It also allows retailers to conduct remote searches by transaction date, time, card number, employee number and other criteria across multiple locations simultaneously. By adding optional analytics (such as people counting, queue length and dwell time), the Searchlight software also allows retailers to analyze and compare information on customer service, conversion rates and promotional campaigns, in one location or across many.
“Combining Searchlight’s security, investigation and business intelligence competencies with Shopify’s POS gives our retail customers the ability to select a progressive, cloud-based transaction system without worrying about how the two technologies will work together,” said Jeff Corrall, director of March Networks’ Strategic Partnerships and Integrations, in a prepared statement. “Supporting more than 800,000 businesses, Shopify is one of the fastest-growing commerce companies and we are thrilled to add them to our best-in-class retail integrations portfolio. Their centralized solution, which processes both in-store and online transactions in exactly the same way, is a huge advantage for retailers using their sales data to help improve performance.”
March Networks says it will demonstrate the Shopify POS integration in Booth 26041 at the International Security Conference & Exposition (ISC West), April 10-12, 2019 in Las Vegas. For more information, visit https://www.marchnetworks.com/isc-west/.
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