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March Networks enhances retail solution


September 29, 2021
By SP&T Staff

Image: March Networks

Ottawa-based March Networks announced several enhancements to its retail solution that use AI and cloud technology to help quick-service restaurants (QSRs) and other retailers cut losses from theft, improve customer service, and drive profitability.

With mobile and online ordering more popular than ever due to the pandemic, March Networks has introduced a new mobile order pick-up solution for retailers and QSRs that alerts operators in real-time to customers arriving for curbside pick-up. The solution uses an AI-powered analytic, available in March Networks’ ME6 Series IP Cameras, to detect vehicles arriving for pick-up. Retailers can receive an email or text message alert about each vehicle’s arrival, and also capture recorded video of every curbside delivery for future review and investigation.

When paired with March Networks’ Searchlight for Retail software, the solution allows businesses to also capture data analytics on curbside deliveries. QSRs, for example, can track the number of mobile deliveries at different times throughout the day and on different days to analyze trends and help improve speed of service. Big box retailers and grocers, meanwhile, can use Searchlight to oversee all of their curbside deliveries, investigate any disputes, and uncover trends, which can help improve service.

Searchlight, available as a cloud service, combines video surveillance with point-of-sale (POS) transaction data and business analytics for exception-based reporting. It also offers  information on customer service, operations, and business performance.

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Retailers can now access Searchlight data on their smartphone or tablet with the March Networks Command Mobile Plus app. Using the app, retailers can see POS transaction data paired with surveillance video, investigate security alerts, and review thumbnail images from each of their cameras.

March Networks showcased these new additions to its portfolio at the Global Security Exchange (GSX) tradeshow, in Orlando, Fla., Sept. 27-29.


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