Mirtech marks a quarter century in business
Mirtech International Security is launching a new logo and corporate identity to coincide with its 25 years in business.
According to the company, which was established in 1987, the new brand maintains elements from its heritage, and is modernized to highlight the continuing transformation of its technology and strategic focus.
“We are very proud of our 25 year history of innovative technology solutions in the security industry, and we plan to build on our reputation as a trusted provider through strategic partnerships and superior product development,” said Louis Bouchard, executive vice-president at Mirtech, in a statement. “In addition, this new brand initiative has provided us with some key customer and market insight, which has allowed us to define our corporate vision and redefine our brand identity and positioning in the market.”
Mirtech’s new brand identity will be launched at the PM Expo 2012 held in Toronto on Nov. 28 – 30 at booth 2007, and can be found on its website.