Appointments News
Code Blue hires Katie Petre as director of experience

In the newly created role, Petre will be responsible for leading the organization’s day-to-day engagement with partners and customers through key marketing initiatives. Her duties also will include working to build and develop new tools and programs that help expand Code Blue’s message.

“The Code Blue name stands for so much more than our product offerings. It is a reflection of the trust our partners place with us,” Chief Design Officer David Fleming said. “Katie brings a tremendous skill set to Code Blue, ensuring we continue to meet and exceed the top-notch experience they expect from our materials, demonstrations, services and products.”

A graduate of Grand Valley State University, Petre was a senior corporate communications specialist for Spectrum Health and an HR BPO business analyst for Fifth Third Bank. Her resume also includes work in retail and telecommunications.